The best way to counteract heat damage is to use a deep conditioner before shampooing. My Philip Kingsley Elasticizer (£23.50) works wonders on dry and damaged hair. Work this into the hair with the fingertips, particularly through the ends. Leave on for 20 minutes and then wash it out with a moisturising shampoo and conditioner. You should also make sure you always use a heat protective spray or styling cream before any heat styling.
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